Espace Clients
Fermer
Pour vous connecter à l'espace clients
merci de compléter vos codes d'accès
Espace Adhérents
Fermer
Veuillez saisir votre identifiant ou votre adresse de messagerie. Un lien permettant de créer un nouveau mot de passe vous sera envoyé par e-mail.
Autres
Science is all about testing and observing in order to build a knowledge of the world around us. This knowledge is then used to develop theories that can be tested. This method of science leads to innovations that improve lives, like new treatments for diseases and medical technological advances. Business however is about identifying needs and creating innovative products to meet them, while considering the potential for growth as well as profit margins and the social benefits. Together, science and business can be an extremely effective mix.
Scientific breakthroughs are rarely successful without the support of business communities that understand the need and desires to bring the invention to the market. In many instances, this means scientists must learn to manage an enterprise.
One method is through the increasing use of science to business (S2B) marketing which allows researchers to more efficiently market and sell their research, while also protecting intellectual property. Some universities have set up S2B centers, and a few journals are devoted to boosting S2B.
There is also a place in the workplace for « softer » skills that can help create solid foundations for success. This includes critical thinking, communication, and managing projects. Leading universities such as Woxsen offer undergraduate programs that provide students the tools they need to be successful in the business world. The Bachelor’s of Science in Business is a 120-credit degree with options for concentrations in Accounting Systems, Management Information Systems, Marketing, and Innovation and Entrepreneurship.